Entity Signals
AI scans your website, schema markup, Wikipedia entry, and Wikidata record to build a structured model of who you are.
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Get My Free GEO Audit
Free · 48hr delivery · No commitment
Clients cited across
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Two systems. One winner.
Winning the old web. Losing the new one.
Your website ranks on Google. ChatGPT recommends your competitor. Two different games — with completely different rules.
| Old Web · Google SEO | New Web · GEO · AI Citation |
|---|---|
| Ranks a website | Cites a business entity |
| Returns 10 blue links | Names 1–2 firms by name |
| Keywords + backlinks | Entity authority + trust signals |
| Monthly traffic reports | Monthly Share of Model Score |
| Your agency handles this | 94% of firms still unmanaged |
The mechanism
How AI actually finds you.
Citation isn't random. It follows a precise signal chain. Here's how your business moves from invisible to recommended.
Authority Assessment
LLMs cross-reference how many credible independent sources mention your entity — and in what context and category.
Query Matching
When a user asks a recommendation query the model weighs your entity authority against the intent of the question.
The Citation
High-authority entities get named. Competitors with managed GEO are already there. Most category positions are still unclaimed.
The number that replaced rankings
Your Share of Model Score.
The GEO equivalent of Share of Voice. The percentage of relevant AI queries where your firm is recommended — across all major platforms simultaneously. We audit it, architect it, and grow it. Every month you receive a report showing exactly where you stand.
Check my GEO score →How we move your number
The Cited GEO Framework.
Built from first principles around how large language models assign citation authority. Purpose-built for GEO — not adapted from SEO.
GEO Audit
Discover your baseline
50+ AI queries run across all major platforms. Your current Share of Model Score. Full competitor breakdown. Every gap mapped.
GEO Architecture
Build citation signals
AI cites entities, not websites. We restructure your digital entity so AI systems recognise your firm as the definitive authority.
GEO Authority
Earn AI trust at scale
Third-party citations, structured data, knowledge graph entries — training AI models to recommend you consistently.
GEO Monitor
Compound and defend
Monthly Share of Model tracking, competitor displacement alerts, new opportunity identification. Your position compounds.
Where your buyers are already asking
Every major AI surface. One managed programme.
ChatGPT900M+ weekly
PerplexityFastest growing
ClaudeEnterprise leader
GeminiGoogle AI
CopilotMicrosoft
DeepSeekExpanding fast
What 150 days of GEO looks like
The firms that moved first.
"Within 8 weeks of Cited's GEO programme, ChatGPT was recommending us by name for employment law in London. Three years of SEO never came close."
"We ran the GEO audit and saw two competitors being cited constantly — and us not appearing. Cited fixed it in 150 days. AI is now one of our top inbound channels."
"GEO was a new concept for us. The free audit made it immediately obvious. We now appear in over 60% of relevant AI queries — it's transformed our inbound pipeline."
The investment that compounds indefinitely
Start free. Scale when you see it working.
Free GEO audit reveals the problem. The programme fixes it.
Free GEO Audit
FreeOne-time · 48hr delivery
Your Share of Model Score, competitor breakdown, and every gap — free, within 48 hours.
- 50+ AI query scan
- Share of Model Score
- Competitor citation breakdown
- Full GEO gap analysis
- No call required
GEO Growth Programme
From $2,500/month · 6-month programme
The full GEO programme. Get cited by ChatGPT, Perplexity, Gemini, AI Overviews, and Claude — measurable within 90 days.
- Everything in the free audit
- Citation tracking across 5 AI platforms (50 priority queries)
- Schema engineering — Article, FAQPage, HowTo, Dataset, Person
- 4 content optimisation briefs / month
- Wikipedia & Wikidata entity setup
- Bi-weekly strategy calls with founder
- Monthly Share of Model report
GEO Authority Programme
CustomFor multi-product or multi-market scope
For brands serious about owning their category in AI search.
- Everything in the Growth Programme
- Citation tracking expanded to 100+ queries
- Digital PR — 2-3 tier-1 publication placements per quarter
- 8 content pieces / month (briefs + production)
- Wikipedia advanced — engaged editor contributions
- Original research — one major benchmark per engagement
- Weekly calls + quarterly executive briefings
All programmes · 6-month minimum · Onboarding included · Founder-led delivery
GEO questions answered
Everything you need to know about GEO.
What is GEO — Generative Engine Optimisation?
GEO is the practice of making your business the entity that AI recommends. Where traditional SEO targets Google's link algorithm, GEO targets the knowledge graphs, entity signals, and authority structures that large language models use to decide who to cite.
How is GEO different from SEO?
Google has officially confirmed that for Google AI Overviews, good traditional SEO is sufficient. But ChatGPT, Perplexity, Claude, and Gemini are completely different. They build entity models from Wikidata records, third-party mentions, LinkedIn authority, and structured citations. Ranking on Google gives you zero advantage on these platforms — and they now handle over 3 billion queries per day.
What is a Share of Model Score?
Your Share of Model Score is the percentage of relevant AI queries where your firm is named as a recommendation — across ChatGPT, Perplexity, Claude, Gemini, and every other major AI surface. We measure it, track it monthly, and systematically grow it.
How quickly will I see GEO results?
Most clients see measurable improvement in their Share of Model Score within 120–150 days of starting the GEO programme. The free audit shows your baseline within 48 hours.
Do I need to change my website?
No. Our GEO work is entirely additive — we don't touch your existing SEO setup, website, or marketing. We build the entity signals and authority structures that AI models use, which operates separately from your web presence.
Is the free GEO audit really free?
Yes — completely free. No credit card, no sales call required. We run 50+ AI queries relevant to your category and location, then send you a one-page breakdown within 48 hours.
What size businesses does Cited work with?
Professional services firms of 5–200 employees — law, finance, consulting, healthcare, recruitment, property. If your buyers are asking AI 'who should I use for X?', GEO is directly relevant to your pipeline.
Which AI platforms do you optimise for?
We optimise across ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, and DeepSeek. Our GEO framework is designed to work across all major LLM surfaces simultaneously.
Get in touch
Start the conversation.
Request a free GEO audit, ask a question, or discuss a bespoke programme. We respond to every message within 24 hours.
- Emailhello@cited.co
- Phone+1 213 460 5908
- TurnaroundFree audit · 48 hours · No call required